When Bill Wildman was approached about buying advertising on a bicycle, he was convinced the idea was so good he decided to buy his own billboard bicycle instead.

Wildman, who owns Malibu Yogurt at 825 E. University Blvd, uses his Main Street Pedicabs manufactured Billboard Bike to get to and from his store.

“Because it is my bike and because I ride it, I can park it just like any other car,” Wildman said.

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Tags: advertising, bicycle, bikes, billboard, billboard bike, billboard trucks, Cabs, cool thing, dan werner, Main Street, Main Street Pedicabs, marketing, Pedicab, Pedicab News, pedicabs, pollution, sales and marketing, The Billboard Bike, Tucson