A: Many people contact us to inquire about starting a Pedicab business. Go to our Operators page for some tips on how to get started, or contact us for more in-depth information.

Q: How do I order parts?

A: Go to www.wheelgoods.com. If what you need is not listed or you need the shipment expedited or if you have any questions, call us at 303-295-3822.

Q: How long is production time?

A: Main Street Pedicabs are custom made to your specifications. Lead times are often 1-3 weeks, though they can be longer during the spring and summer season.

Q: Are Main Street Pedicabs shipped assembled?

A: Yes, our Pedicabs are shipped fully assembled and ready to roll.

Q: Can I request customizations?

A: Yes, because you’re dealing directly with the manufacturer, customers can order a variety of custom colors and designs. We’ll also build your Pedicab with different components if you prefer something you’re more comfortable with rather than our standard components.

Q: Should I hire a Pedicab Consultant?

A: People often ask us if they should spend the money to hire a Pedicab consultant. One of the great things about starting and operating a Pedicab business is how easy it is to do. We at Main Street have a wealth of resources and have walked dozens of people through the process of getting a Pedicab business off the ground. With these things in mind, we feel it’s an unnecessary expenditure to hire a Pedicab consultant.

Q: What sort of maintenance is required on a Main Street Pedicab?

A: Maintenance for a Main Street Pedicab shouldn’t be an overwhelming, time-consuming task, but should be practiced regularly for a well running Pedicab. By following a systematic maintenance schedule, the Pedicabs will not only run better, but will also be more enjoyable for both the driver and the passengers. For more on how to properly maintain a Main Street, check out our New Pedicab Rider Instructions and our Main Street Pedicab Manual.

In the old fishing villages on the southeast coast of Spain, the streets are narrow, the parking is atrocious and the tourists are plentiful.

But for tourists who are too tired and sweaty to take another step under the hot Spanish sun, there is relief, thanks to a little Broomfield company that is bridging the walker-automobile transportation gap with something called a “pedicab.”

On a recent morning in March, a dozen or so yellow pedicabs lay ready for shipment to Spain in the small warehouse of Main Street Pedicabs Inc., a company that has championed pedicabs for more than a decade under the leadership of its owner and CEO, Steve Meyer. “We’re not only building pedicabs, we’re building a pedicab industry,” Meyer said.

Meyer said he stuck with pedicabs while others might have given up because he and his wife, Ruth Vanderkooi, simply love the business. And that’s even though they make less than they would if they were fully employed somewhere else, he said.

Meyer has a background in urban planning, and sees himself as sort of a champion of an alternative form of transportation that can add excitement and utility to boring cities dominated by automobiles.

So, thanks in part to supplemental income earned by his wife and to real estate development projects on the side, Meyer has persevered in the pedicab business and figures he’s easily the biggest pedicab manufacturer in the United States.

That may seem a strange claim for a business that has only two full-time employees and another 10 people or so that it uses on a part-time basis. But Meyer said he outsources most of the production and does only the assembly in-house. For instance, he uses a machine shop in Broomfield, a fiberglass company in Greeley, a tube-cutting company in Golden and a welder in Denver.

Pedicabs are three-wheeled vehicles that are similar to the Asian rickshaw, with a pedaler up front and a seat that can hold two adults in back. Main Street’s pedicabs have a base price of $3,400 and a fiberglass cab, 21-speed drivetrain and differential that allows the driver to turn on a dime.

Main Street sells them to operating pedicab businesses, a few of which it partly owns, including two companies with 20 pedicabs apiece in New York and Denver.

Main Street has produced about 500 pedicabs since its inception, and its production volume has been flat in the last four years, but Meyer sees a new day dawning for the business, and here’s why:

* The weaker dollar has made his price competitive in Europe, and he believes he has the best product. By 2005, he foresees half of his business coming from Europe.
* He is looking at setting up distributorships in New Jersey, the Southeast United States and Spain, which would increase the efficiency of his manufacturing operation.
* He is pushing the marketing of a cargo-hauling tricycle with a 24-volt battery system to supplement the pedaler’s power. He sees that being used in amusement parks, college campuses and business campuses. (He also has an Pedal-Electric Pedicab, which was the type ordered from Spain.)
* Manhattan Rickshaw Co., the New York operating company in which Meyer has a half-interest, was featured March 11 on “The Apprentice,” the television show featuring Donald Trump. Teams in the show competed against each other by operating pedicab services, and Meyer sees the exposure as another step forward in getting pedicabs accepted as mainstream transportation.

Revenue from ads, drivers

Pedicab operators make money partly from leasing their pedicabs to drivers and partly from advertising on the pedicabs.

Lease rates to drivers can depend on the location and event. For instance, in a Las Vegas mall, drivers lease pedicabs from the operator for $20 a shift and don’t charge their riders; they make money solely on tips.

At the Super Bowl in Houston, pedicab operators were charging drivers $100 per shift.

In Denver, the driver pays up to $50 for an eight-hour shift, and is restricted by the Denver operating company to charging the riding customers no more than $2 per block. The city licenses both the driver and operator.

Advertising also can provide important revenue. Indeed, in the Denver operating company that Meyer half owns, roughly half the revenue comes from advertising, and about half comes from leasing the pedicabs to drivers. Bud Light has signed up for advertising four straight years in Denver.

Jason Longsdorf, a planner with the city of Denver, said the pedicabs are a “great option” and “a good civic feature.”

“They filled a very small niche that’s grown with the LoDo and baseball crowd,” he said.

And Longsdorf foresees more growth opportunity for the pedicabs in Denver as hotel density increases downtown and the convention center expands.

Longsdorf said the licensing is necessary to ensure a certain level of safety, and Meyer likes the idea of minimum standards to maintain the industry’s image.

He’s getting calls from cities that are interested in revitalizing downtowns, and he’s seeing pedicabs move from novelty-item status into a practical alternative for people who can’t walk, or don’t want to walk, a number of blocks.

“Now, I think they’re going to become part of the transportation fabric,” Meyer said.