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The Yahoo! pedicabs will run daily from Sept. 13 through Oct. 1, 2000 between the hours of 10 a.m. and 6 p.m. on various bike paths and public routes through Sydney. A special preview of the pedicabs took place at Luna Park, right by the Harbour Bridge at 9:30 a.m. on Thursday, Sept. 7, 2000, in Sydney.

“Yahoo! appeals to and brings together a global audience, enabling people worldwide to connect and communicate easily with one another,” said Luanne Calvert, brand marketer, Yahoo! Inc. “We continue to look for fun and familiar ways to help people experience the Web whether traveling, on business, or at home. Through the Yahoo! pedicabs, we offer vehicles for people to conveniently use Yahoo! services including photos, news, mail and more while on the road in Sydney.”

“Since 1992, Main Street Pedicabs (www.pedicab.com) has lead the way in streamlining the design of human-powered vehicles in the United States. We continue to look for ways to introduce the pedicab to new markets, such as Sydney, and to validate pedicabs as a legitimate form of transportation worldwide,” said Steve Meyer, owner, Main Street Pedicabs, Inc. and designer of the Yahoo!-branded pedicabs. “Together with Yahoo!, we offer a comfortable, enjoyable, entertaining, and economic alternative form of transportion to visitors and residents of Sydney.”

Jump in and Jump on the Web
Each Yahoo! pedicab is outfitted with the latest Wireless Application Protocol (WAP) phones from Cable & Wireless Optus, the first carrier to provide a WAP service to Australians in November 1999. While riding in the pedicabs, people can surf the Web for free checking the latest news, stock quotes, e-mail and more.
Smile! You’re on Pedi-Camera!

All 10 pedicabs are equipped with an EPSON PhotoPC® 650 digital camera, Epson’s affordable, easy-to-use, megapixel digital camera. “With an Epson PhotoPC 650 digital camera outfitted on each Yahoo! pedicab, we are providing a simple and fun way for riders to capture and share their memories of Sydney,” said Lisa Dempsey, product manager, digital cameras for Epson.

Yahoo! pedicab drivers will take photos of passengers. The online photos will be available the following day at http://pedicab.yahoo.com, featuring a special link to Yahoo! Photos, where people can post and keep memories of their trip to Sydney, and share photos online with friends, family and relatives around the world. Globally, Yahoo! Photos is available in local language versions in the United States, United Kingdom, Argentina, Australia, Brazil, Canada, China, France, Germany, Hong Kong, Ireland, Korea, Mexico, New Zealand, Singapore, Spain, Sweden, and Taiwan.

From Cabs to Pedicabs – Yahoo! Everywhere
The Yahoo!-wrapped and wired pedicabs are a visible extension of Yahoo!’s commitment to distributing Yahoo! services through a range of traditional and non-traditional vehicles and to giving consumers everything they need to communicate and organize their lives in one place on the Web. Featuring Yahoo! Shopping (http://shopping.yahoo.com), Yahoo! Mail (http://mail.yahoo.com), Yahoo! News (http://news.yahoo.com), and Yahoo! Sports (http://sports.yahoo.com), each pedicab offers Web access and is uniquely wrapped to help people make the most of their trip to Sydney.

Pedicabs That Care!
Each pedicab features a donation box, so that passengers can easily support the efforts of the Australian Red Cross. Funds raised through the Yahoo! pedicabs will be used to support the organizations’ Migrant Youth Orientation Program which helps young migrants adapt to the Australian way of life.

Later this year, Yahoo! will auction off two signed pedicabs through the Yahoo! Charity Auctions Program – one pedicab will go on the virtual auction block on Yahoo! Australia & NZ Auctions (http://auctions.yahoo.com.au) to benefit the Australian Red Cross – and another will go up for auction on Yahoo! Auctions (http://auctions.yahoo.com) to benefit the American Red Cross (http://www.redcross.org). The Red Cross is a humanitarian organization, helping millions of people each year prevent, prepare for and cope with emergencies. One hundred percent of the proceeds will go towards supporting the efforts of this non-profit organization.

Content provided courtesy yhoo.client.shareholder.com.

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